Archives for March, 2009

What Every Website Owner Should Know About Web Standards

What Every Website Owner Should Know About Web Standards

Posted: March 19, 2009 
Filed under: Pro Tips
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Web Standards

Not long ago, all web pages were designed with HTML tags. Then CSS took the presentation styles out of the HTML tags and into style sheets, expanding the visual capabilities of web pages. HTML has now grown into XHTML, a more mature and stable version, and with it comes some new ways of using and thinking about tags in web pages. Read More…

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How To Squeeze More Sales Leads Out Of Paid Search

How To Squeeze More Sales Leads Out Of Paid Search

Posted: March 19, 2009 
Filed under: Pro Tips
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Google AdWords

You have a killer website. The question is… what’s next? Make it generate sales leads as a ROI, of course. Using traditional media (such as TV commercials and print publications), you can neither be sure who exactly saw your ad or track how many people actually responded from the ad. Read More…

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Out Of Sight, Out Of Mind

Out Of Sight, Out Of Mind

Posted: March 19, 2009 
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Keeping In Touch With Your Customers

There is no doubt that if we don’t bother to keep our customers interested and in communication, sooner or later, we will lose touch with them and that may jeopardize our brand recall when it is most needed, not to mention the bottom line. Read More…

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What Is A Content Management System?

What Is A Content Management System?

Posted: March 19, 2009 
Filed under: Pro Tips
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CMS Power

A CMS is a software system used for content management. Content management systems are deployed primarily for interactive use by a potentially large number of contributors. For example, the software for the website Wikipedia is based on a wiki, which is a particular type of content management system. Read More…

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Making eCard/eDM Work For You

Making eCard/eDM Work For You

Posted: March 19, 2009 
Filed under: Pro Tips
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Timely, Effective & Relevant Communication Strategy

It’s festive season again, and what a great opportunity to stay in touch with our customers and friends with just a simple gesture of festive greetings with an eCard or eDM (electronic Direct Mail), which is basically a custom-designed postcard but sent via email. Read More…

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